Complex x Dos Equis
Fashion lookbook starring Mexican-American band Fuerza Regida.
To build hype for their collaboration with Dos Equis, we created a stylized lookbook sarring Fuerza Regida, showcasing the exclusive merch alongside their iconic track "Marlboro Rojo."
The video reached 1.1 million views on Instagram within 24 hours.
Creative Directors
Dan Buyanovsky, Kevin Luyster
Director
Elias Lopez
Production Company
Aguita Inc.
Executive Producers
Veronica Leon, Yamel Thompson
Executive Coordinator
Jessica Volpato
Head of Production
Ellen Romero
Producer
Evan Hourany, Bobby Astro
1st AD
Evan Hourany, Bobby Astro
DP
Scott Siracusano
Production Design
Evan Hourany, Bobby Astro
Editor
Olaf Woldan
Color
Cameron Marygold
Sound Design
Marco Peña
VFX
David Ochoa
Stand-In
Liborio Moreno
Casting
Mariscos Marias
Merch Design
Amor Prohibido